The solution collects and reports on event data for web sites and mobile applications. When a web site or application user performs an action like a button click or page view, a request containing a string of query parameters and values is created and transmitted to a data collection server. These parameters can provide simple information about visits and page views or customized information such as commerce transactions, media activity, and device hardware. Webtrends can report on this data in real time or trend it over days, weeks, months, and years.
While you are free to pass Webtrends parameters as part of your application code, using the Library does not require knowledge of Webtrends parameters. The Library uses simple readable [arguments] Arguments Used by the Mobile SDK that Webtrends reports can capture in standard or custom reporting. Webtrends custom reports can also provide reporting on any custom parameter expressed as a name=value pair.