Fresh8 is a technology company delivering software as a service solutions which deliver efficiency and increased profitability to the sports betting industry with our marketing automation technology.
Fresh8 works with the world's leading gambling operators to deliver fully automated and personalised multi-format display campaigns that increase our clients' customer acquisition, whilst improving the retention of their existing users.
The platform also enables publishers to better monetise their audiences through advanced marketing automation and optimisation.
- Web, Mobile & App Content - Our platform uses semantic technologies to make sense of content just like humans do. In milliseconds, we’re able to identify the relevant sport, teams and players that make up the primary subject matter of the content.
- CRM Data - We match users with an operator’s CRM data and establish their relationship with the operator before we serve an ad.
- Live Bet Data - We manage the complex and constantly changing betting odds from sports betting operators and display bets best matched to the content and to the user’s relationship with the operator